Of course. This isn’t about providing “a solution” to PCI-DSS 1.1 Requirement 6.6. This is about providing the “only solution” for PCI-DSS 1.2/1.3/etc Requirement 6.6.

Future conversation:
Alice: Hey, Bob, did you get certified for AFV?
Bob: Yeah, it only cost me $100K to certify this year, but I’ve got 25 clients at $40K each to install a WHS Guard and F5 Big/IP LB pair!
Alice: Wow, what a smart business model. You’re such a genius, Bob.
Bob: Don’t thank me – Thank the PCI Council for this one.
Alice: How do I become an AFV?
Bob: Oh, that’s easy. All you have to do is pay the $100K and show up with these two boxes. The WHS box costs $30K and the Big/IP box costs $50K. Then the vendor verifies that you know how to how to setup the IP address from the front-panel LCD’s. Don’t worry about that though, there’s a help guide if you get lost.
Alice: Wow, that sounds really easy.
Bob: It is.
Alice: I heard that Breach Security makes a comparable product to the Big/IP. Can I bring one of those instead?
Bob: Whoah, careful now. I talked with Charlie, who brought a Breach box to the certification test last year. He failed the test and was out the $100K. If you want to pass the AFV and get certified, you have to bring both a WHS box and a Big/IP.
Alice: Oh sorry to hear that about Charlie. Speaking of breaches, didn’t all of your clients get breached last year?
Bob: Well, yeah, but that’s not my problem.
Alice: There’s no repercussions? I thought you were supposed to help your clients prevent these kinds of attacks?
Bob: No, I just install these boxes which are only a “layer” in their “defense-in-depth” strategy. I can’t save the world!
Mallory (secretly listening): [To herself: Muhahaahhahaha!]

Somebody overdose on their curmudgeon pills this morning? =)

As a techie, you underestimate the ultimate vendor strategy: putting “The Big S” on a product makes it sell for 50% more. Today, a BigIP Load Balancer for $40K, tomorrow, a BigIP Load Balancer with Integrated Security for $60K.